What happens when 250 international employees of a successful, global company come together with BMI Lab? Business model innovation on a grand level.
In April, BMI Lab was invited to play a key role in the Rehau Summit 2017 in Berlin. The German multinational polymer company participated in a two-day workshop run by the entire BMI Lab team. The goal was to inspire and equip Rehau's top employees with the tools and know-how needed to dream up and implement new business models.
Watch here the keynote presentations by BMI Lab CEO, Felix Hofmann, and Managing Partner of BMI Lab Germany, Georg von der Ropp.